Beauchamps reveals new brand identity
Solicitor firm Beauchamps has launched a new brand identity and website which it says reflects its “solutions-focused, collegial approach to client service” and will consolidate its strong position in the market.
Beauchamps has been part of the fabric of Irish business for over 200 years, founded in 1803. The firm’s new logo maintains the firm’s name while magnifying the “B” to aid pronunciation.
The new brand identity has been introduced to align with and support a period of significant growth for the firm.
Managing partner John White said: “Our new brand identity reflects the very high quality of our people, our work and our clients.
“Our ‘side by side’ brand theme differentiates us in a competitive legal market because it emphasises what it’s like to work with us – we develop close client relationships by working side by side with them. We think creatively to deliver solutions for clients that make sense for their business. Our new website is easy to navigate, informative and showcases our expertise and our people.
“We feel we have a great platform to build upon and market from now.”